*Spotlight is a chance for us to share about a foundation or person that has hit us right in the feels. We will feature a Spotlight post once a month highlighting their impact.
Love Your Melon is an apparel brand run by college students across the country on a mission to give a hat to every child battling cancer in America.
Love Your Melon has reserved more than 45,000 hats to donate to children battling cancer in the United States through its original buy one, give one program. This is equal to the number of children currently undergoing cancer treatment in the country. The hats are donated in person at hospitals nationally by Love Your Melon college ambassadors dressed as superheroes. If you know a child battling cancer that has not received a Love Your Melon hat yet, visit the “Request a Hat” page to request a hospital delivery.
To celebrate reaching this goal and further expand its impact, we have partnered with the Pinky Swear Foundation to provide immediate support for children battling cancer and with CureSearch for Children’s Cancer to fund research initiatives to beat childhood cancer completely. Love Your Melon has launched a new model to replace its buy one, give one program – fifty percent (50%) of net proceeds on every Love Your Melon product sold will be donated to the Pinky Swear Foundation and CureSearch. Every year there are 15,000 children in the country given new cancer diagnoses. Through funding from future product sales, Love Your Melon will continue to give hats to all of these kids in addition to the 45,000 it has already committed to.
Love Your Melon was founded in an entrepreneurship class at the University of St. Thomas in St. Paul, Minnesota by two friends, Zach and Brian. On a mission to improve the lives of children battling cancer since October 22nd, 2012, Love Your Melon began with the simple idea of putting a hat on every child battling cancer in America.
“We founded the organization while we were sophomores in college. We wanted to help those in need and everything else came together. The hats that we made were popular enough to sell out the first weekend. On December 18th, 2012, we got to go to our first hospital donation event and it was then that we knew how cool this idea was. Seeing the smiles on the kids faces that day was incredible so we kept making the hats.” – Zach
Love Your Melon embarked on two nationwide tours in 2014 to spread its mission from coast to coast. It has since worked to establish a network of college students called Love Your Melon Ambassadors who are responsible for spreading the mission of the organization in their own city. To date, more than 2,500 college students at over 225 different schools nationally have signed on as ambassadors to sell and donate hats. As a part of the new partnership with CureSearch and The Pinky Swear Foundation, ambassadors will work directly with both organizations in the fight against cancer.
Check out their website HERE!